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Her Highness Princess Noura bint Faisal Al Saud has been a driving force behind Saudi Arabia’s cultural and fashion industries. With a successful track record in managing large-scale, high-profile projects—including the Kingdom’s first-ever Fashion Week—Princess Noura has made a lasting impact on Saudi Arabia’s cultural scene. As a key member of the Ministry of Culture’s Fashion Commission, she led the strategy for the nation’s fashion sector and launched Saudi’s first-ever fashion mentorship programs.
In 2022, Princess Noura transitioned back to the private sector and founded Culture House, a creative agency focused on cultural activations and communications solutions. Her leadership and vision were recognized globally in 2023 when she was named a Young Global Leader by the World Economic Forum and appointed Chairwoman of the Forbes Middle East Women’s Summit. In 2024, Princess Noura continued her influential work by joining Al Othaim Investment as Advisor to the CEO and later being appointed CEO of Al Othaim Culture Company. In this role, she oversees fashion and cultural activities within the group.
Her remarkable contributions to the global fashion industry earned her a place on the prestigious BOF 500 list in September 2024, recognizing her as one of the key individuals shaping the future of fashion worldwide. Through her dedication and leadership, Princess Noura continues to drive cultural innovation and establish Saudi Arabia as a key player on the global fashion stage.