Bouncing Forward: Claire Deacon on Building a Purpose-Driven Business in the UAE

In-ground trampolines are gaining traction across the Middle East as families, schools, and developers look for safer and more visually discrete alternatives to traditional models. Unlike above-ground units, these trampolines are built into the landscape, reducing injury risks while maintaining clean outdoor aesthetics. The industry has evolved from a niche market into a viable business…

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Ema Fulga – Founder of decipher, Making Brands Discoverable in the Age of AI

Search is no longer just about keywords and blue links. It is about conversations, recommendations, and trust built across platforms. Few people understand this shift as deeply as Ema Fulga, the founder of decipher., an AI search optimisation agency helping brands stay visible in a world increasingly shaped by tools like ChatGPT, Perplexity, and AI…

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Gina Salameh: Computational Strategist in Architectural Structure Design

Gina Salameh stands at the frontier where architecture, technology, art, and media converge. As a computational strategist in architectural structure design, she is shaping a niche genre that goes far beyond conventional buildings. Her work explores advanced kinetic installations, robotic fabrication, parametric systems, and next generation computational design, creating architectural experiences that move, respond, and…

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Dr. Rola Al Shahadat, Founder of Charisma Group: Building the Future of Aesthetic Medicine

Dr. Rola Al Shahadat, is a pioneering and innovative Dermatologist with over 13 years of experience, and one of the most influential names in the aesthetics industry across the UAE. As the Founder of Charisma Group, she leads a distinguished network of four clinics across the Emirates: •Charisma Clinic – Dubai •Charisma Plus – Dubai…

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