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Anaam Baig’s journey is a one that crosses borders, cultures, and expectation. Born on June 29, 1989, in the bustling city of Manama, Bahrain, Anaam’s early years were steeped in the rich cultural connection woven by her Indian parents. As the eldest of three siblings in a family originally from Mumbai, with her father hailing from Lucknow and her mother from Ujjain, Anaam was nurtured in an environment brimming with love, support, and vibrant cultural traditions. The Gulf War in 1995 precipitated her family’s move to the cosmopolitan city of Dubai, a pivotal moment that would shape her future aspirations.
From an early age, Anaam exuded a confidence and independence that set her apart. She was a vivacious child with a sparkle in her eye, often found adorning herself with her mother’s makeup and jewelry, eager to partake in social gatherings. This natural inclination towards self-expression and social engagement laid the groundwork for her future endeavors. Growing up in a household where gender never defined limitations, Anaam’s upbringing was marked by a robust sense of empowerment, instilling in her the confidence and determination that would become the hallmarks of her career.
Anaam’s childhood was not just about social engagements; it was a blend of academic excellence and a plethora of extracurricular activities. She was a standout in drama and dance competitions, painting contests, and even spent eight years playing basketball in Dubai. The film “The Devil Wears Prada,” with Meryl Streep’s portrayal of a formidable CEO, ignited Anaam’s dream of leaving an indelible mark in the fashion industry. This aspiration led her to the prestigious French Fashion School Esmod in Dubai, where she earned a Bachelor’s degree in Fashion Designing, Marketing, and Public Relations. Her university years were a whirlwind of organizing events, hosting fashion shows, and participating in media activities, setting the stage for her illustrious career.
Post-graduation, Anaam’s entrepreneurial spirit came to the fore. Despite the personal demands of marriage and motherhood, she was unwavering in her quest to carve out her own niche. In 2013, she launched her brand “Diamante” in Dubai, focusing on designing clutches and bags. The brand quickly garnered recognition, establishing Anaam as a rising star in the fashion industry. Her prowess and drive soon led to her appointment as Head Designer and Marketing for a prominent Emirati fashion house, where she managed three branches and became the face of the brand. Anaam curated and hosted numerous high-profile events, fashion shows, and high teas, and worked closely with the media to elevate the brand’s profile.
A significant turning point in Anaam’s career came in 2015 when she joined Dubai Media Inc. as a Brand Image Consultant. Over the next eight years, she excelled in the media field, curating looks for television advertisements, corporate events, and government functions. She played a crucial role in producing content for major events such as the Dubai Shopping Festival, Dubai Summer Surprises, and the launch of the Museum of the Future. However, her crowning achievement during this period was her involvement in Expo 2020 Dubai. Working in the Expo Media Center, Anaam handled morning and evening shows and managed the branding department. This experience not only broadened her horizons but also solidified her resolve to scale new heights in her entrepreneurial ventures.
In early 2023, Anaam took on the role of CEO at Ever Broadcast a prominent Broadcast Company where executed many Project such as Dubai Future Forum, UAE Annual Government summit , Arab Media Summit, World Government Summit, collaborating with founder Muhammed Rafeeque Alampady. Together, they launched Ever Events, catering to government entities, corporate clients, and private events. Under her visionary leadership, the company has curated high-profile events such as the World Police Summit, the International Bhojpuri Film Awards, and the Moonlight Music Festival. Anaam’s strategic acumen and innovative approach have propelled Ever Events and Ever Broadcast to the forefront of the industry, cementing her reputation as a dynamic and transformative CEO.Anaam Baig’s entrepreneurial journey is a testament to her unwavering determination, resilience, and visionary leadership. Balancing the demands of her career with her role as a single mother to her son Mikael, Anaam continues to inspire those around her. She remains committed to fostering a positive work culture, prioritizing self-care and mental health, and supporting other women entrepreneurs. Looking to the future, Anaam aims to create even more impactful events and productions, leaving an indelible mark on the industry and paving the way for future generations of women leaders.
In 2024, Anaam is set to host several major events, including the “Chak De India” Independence Day celebration at the Dubai World Trade Centre and the “Navratri Utsav” with Falguni Pathak at Zabeel Park. Her upcoming projects reflect her passion for curating unforgettable experiences and her unwavering commitment to excellence. Anaam Baig’s story is one of courage, creativity, and boundless ambition, making her a true visionary in the world of entrepreneurship.
A hallmark of Anaam’s leadership style is her positive and inclusive approach. She is a staunch advocate of supporting her team and partners, fostering a collaborative environment where everyone feels valued and empowered. Her dedication to creating a positive work culture is evident in the way she manages her company and interacts with clients. Anaam’s ability to inspire and motivate those around her has been a key factor in her success, earning her the respect and admiration of her peers.
As a woman in a traditionally male-dominated industry, Anaam has faced numerous challenges. Her experiences in corporate and entrepreneurial settings, especially in regions where such practices were not widely accepted, required her to stand her ground firmly. Anaam’s resilience is deeply rooted in her multicultural heritage. Both her Indian and Middle Eastern backgrounds have a history of overcoming adversity, and this spirit of perseverance is ingrained in her DNA. She likens herself to a phoenix, constantly rising from the ashes, and believes that change and rebirth are always possible. This natural resilience, combined with her passion for her work, keeps her motivated and focused, even in the face of overwhelming challenges.
Managing a work-life balance can be challenging, especially for an entrepreneur who wears many hats. Anaam acknowledges that there are times when life demands that we prioritize one aspect over another. However, she emphasizes the importance of setting healthy boundaries and prioritizing self-care. She believes that taking care of oneself is crucial for being able to support others effectively.
For Anaam, success is multifaceted. It encompasses financial independence, a solid reputation, and the satisfaction of her clients and patients. Her long-term goals reflect her desire to educate and inspire not just individuals but larger groups and institutions. She aims to spread her knowledge and holistic approach on a broader scale, contributing to the well-being of communities and populations.
Anaam’s message to women and girls is clear: recognize your uniqueness and follow your passion. She believes that everyone has a unique path and purpose in life and that true success comes from staying true to oneself. She encourages women to pursue their dreams with confidence and resilience, emphasizing that the world needs their unique contributions.
Looking ahead, Anaam Baig envisions a future where her influence extends beyond the realms of fashion and media. She aims to leverage her expertise to create platforms for young entrepreneurs and aspiring leaders, particularly women, to develop their skills and realize their potential. Her vision includes establishing mentorship programs and workshops that provide practical guidance and inspiration to the next generation of innovators.
Anaam Baig’s life story exemplifies the impact of positivity, resilience, and authenticity. She continues to inspire and empower those around her, making her an ideal role model for women entrepreneurs and holistic therapists alike. Her unwavering commitment to her passion, her strategic leadership, and her commitment to fostering a positive and inclusive work environment have established her as a visionary leader. As Anaam Baig continues to break barriers and create transformative experiences, her legacy will undoubtedly inspire future generations to dream big, stay true to themselves, and pursue their passions with unwavering determination.
