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Yasmine Afifi’s journey in finance is marked by ambition, resilience, and innovation. Growing up in a family immersed in financial conversations, she developed an early curiosity for finance, inspired by her father’s and brother’s careers. With a Master’s in International Business Management, Yasmine has dedicated nearly 22 years to the financial services sector, excelling as a transformative leader, especially within the insurance industry.
Yasmine’s roles in multinational corporations have highlighted her knack for innovation, strategic insight, and team building. Her work on high-impact projects across Central Eastern Europe, the Middle East, and Africa (CEEMA) allowed her to drive operational excellence and establish startup operations in challenging markets. Despite facing obstacles like gender bias, Yasmine’s resilience and commitment to inclusivity have empowered her to build diverse, high-performing teams.
As Chief Business Officer, Yasmine is a mentor to emerging talent, especially women in finance, and actively advocates for inclusivity and mentorship. Her journey exemplifies the strength of vision and determination, inspiring women across industries to lead confidently and aim high in their careers.
