The Growth of Women-Led Apps in the Middle East
In the past five years, the Middle East has seen a steady rise in women-led…
The Growth of Women-Led Apps in the Middle East
In the past five years, the Middle East has seen a steady rise in women-led tech startups—many of which are building apps designed for female users. These platforms are often rooted in personal experience and are focused on practical, everyday needs. In Saudi Arabia, apps like Labayh provide women with access to mental health professionals…
Starting Over: Women Entrepreneurs Launching Businesses After 40
The idea of starting a business at midlife is gaining acceptance across the Middle East. Women who once prioritized family or worked in traditional careers are using their experience to create businesses that are sustainable, local, and personally meaningful. In Jordan, women like Lina Khalifeh, founder of SheFighter, are launching platforms with social impact. In…
How Wealthy Women in the Middle East Manage and Grow Their Investments
Women with significant wealth in the Middle East are taking more control over how their money is managed and invested. Whether they inherited family wealth or built it through business, they are making decisions rooted in caution, stability, and values. Financial advisors in Dubai and Riyadh report that high-net-worth women often prefer portfolios that emphasize…
The Push for More Inclusive Workplaces in the Gulf
Across the Gulf, companies are rethinking workplace policies to better support women’s professional lives. This shift is being driven by both demographic changes and economic goals, as countries aim to increase female participation in the workforce. Saudi Arabia, under Vision 2030, has increased female labor force participation from 17% in 2016 to over 36% in…
Komal Badar: Leading with Resilience and Empowering Women in the Real Estate Sector
The real estate sector in the Middle East, particularly in the UAE, is seeing a growing push toward greater inclusion and representation of women. As more women enter and advance within the industry, conversations around leadership, mentorship, and equity are gaining ground. This shift is being driven not only by policy and market needs, but…
Lima Farran: World Leader Business Women,Trailblazing the Future of Marketing
Lima Farran is not just a marketing maven, but a visionary leader driving innovation at the intersection of data, storytelling, and social impact. As the founder and CEO of Vittoria Global and Vittoria Buzz, she has revolutionized the marketing industry with a 360-degree approach that fosters genuine engagement and sustainable growth for brands. Lima’s pioneering…
