Miriem Bensalah Chaqroun: Navigating Success at the Helm of Holmarcom Group

In the dynamic realm of business leadership, Miriem Bensalah Chaqroun stands out as a formidable force, steering the course of the Holmarcom Group with finesse and vision. As the owner of Les Eaux Minérales d’Oulmes, she has not only upheld a family legacy but has also carved her path to success.

Chaqroun’s journey into the family business began in 1989 when she joined the Holmarcom Group. Over the years, her strategic acumen and leadership prowess have played a pivotal role in the group’s remarkable growth. The Holmarcom Group, under her guidance, has become a significant player in various sectors, reflecting in its impressive 2021 revenues of $1.3 billion.

A key dimension of Chaqroun’s influence extends to Les Eaux Minérales d’Oulmes, where she serves as the vice-chairwoman and CEO. This enterprise, listed on the Casablanca Stock Exchange, recorded revenues of $178 million in 2021. Beyond financial achievements, Chaqroun’s commitment to sustainability is evident through her membership in the Global Investors for Sustainable Development Alliance.

The Holmarcom Group’s diverse portfolio is a testament to Chaqroun’s multifaceted approach to business. With over 6,400 employees under the group’s umbrella, she has demonstrated her dedication to fostering a thriving work environment. Notably, nearly 2,000 individuals contribute to Les Eaux Minérales d’Oulmès, illustrating the significant impact of the company within the larger business landscape.

Chaqroun’s influence goes beyond the confines of her own enterprises. As a board member of Al Akhawayn University and the Renault-Nissan Group, she actively participates in shaping the direction of national and international institutions. Her strategic insights and commitment to sustainable development align with the broader goals of global business communities.

In a world where female leaders are breaking barriers, Miriem Bensalah Chaqroun’s journey serves as an inspiration. Her accomplishments reflect not only the success of a family business but also a testament to her individual prowess in steering Holmarcom Group towards continued prosperity. As she balances the responsibilities of leadership and entrepreneurship, Chaqroun remains a symbol of resilience and achievement in the business landscape.