In the bustling streets of Delhi, amidst the rich tapestry of culture and tradition, Aditi Khorana’s journey began—a journey marked by passion, creativity, and a relentless pursuit of her dreams. Born and raised in the heart of the city, Aditi grew up in a close-knit joint family, surrounded by love and support. It was here that she first discovered her love for the arts, nurtured by her mother’s encouragement to explore her creative side through art classes at a young age.
As she journeyed through her teenage years, Aditi’s passion for creativity led her to the world of dance, where she found solace and expression in the graceful movements of jazz, ballet, and contemporary dance. However, fate had other plans, and a series of injuries forced her to pivot her focus once again, leading her to rediscover her artistic roots in a new light.
At the age of 17, while pursuing her bachelor’s degree in Economics Honours, Aditi found herself drawn to the world of design—a world where creativity knows no bounds and imagination takes flight. Fuelled by a passion to create, she embarked on a journey to Rome, Italy, where she honed her skills at Accademia Costume & Moda, delving into the intricate craft of designing footwear and accessories.
Upon completing her Master’s degree, Aditi’s journey took her to Edinburgh, where she immersed herself in the world of luxury handbags at Strathberry, learning invaluable lessons in craftsmanship, quality, and design. It was during this time that the seeds of her own brand, ADISEE, began to take root—a brand born out of a deep-seated passion for design and a desire to bring a fresh perspective to India’s accessories landscape.
In December 2020, ADISEE was officially launched, marking the culmination of years of hard work, dedication, and unwavering determination. However, the journey was far from easy, and Aditi faced numerous challenges along the way. As a designer by trade, she found herself navigating the unfamiliar terrain of business management, learning the ins and outs of marketing, sales, and operations through trial and error.
Yet, despite the obstacles, Aditi’s passion and resilience never wavered. Guided by a steadfast commitment to quality, craftsmanship, and sustainability, ADISEE began to carve a niche for itself in the competitive world of fashion accessories. Each piece, lovingly handcrafted by local artisans using traditional techniques passed down through generations, spoke volumes of Aditi’s dedication to preserving heritage craftsmanship in a world dominated by mass production and fast fashion.
What sets ADISEE apart is not just its distinguished design language or its commitment to quality and craftsmanship; it is the brand’s unwavering belief in the power of handmade products to stand the test of time. In a world where trends come and go, ADISEE’s pieces are timeless investment pieces—crafted to be cherished for years to come, passed down from one generation to the next.
As Aditi reflects on her journey, she offers words of wisdom to aspiring entrepreneurs, urging them to believe in themselves, embrace failure, and never lose sight of their dreams. For Aditi, the journey is far from over—it is a continuous evolution, a relentless pursuit of excellence, and a testament to the power of passion, perseverance, and creativity. And as she continues to chart her course in the world of fashion, one thing is certain—her journey is just beginning.
