A recent study conducted by Chalhoub Group has unveiled interesting insights into the beauty consumer behavior in Saudi Arabia, the UAE, and Kuwait. Titled “Decoding the Beauty Consumer in the GCC,” the comprehensive report sheds light on beauty standards, consumer purchasing behavior, and the most popular beauty categories in the region.Shift in Beauty PerceptionThe report…
PepsiCo’s commitment to empowering female entrepreneurs in the Middle East and North Africa region has taken a significant step forward with the return of the Women Innovators (Win) Fellowship’s second cohort. Launched in Saudi Arabia in 2022 through a partnership between the Atlantic Council and Georgetown University, with support from the US Embassy in Riyadh,…
Nafisa Shams Academy for Arts and Crafts, an organization supported by Community Jameel Saudi, has taken a significant step towards empowering Saudi women in the arts and crafts fields by launching an online e-learning platform. This move aims to expand the academy’s offerings and provide remote training to a wider audience, accommodating flexible schedules. The…
In a groundbreaking moment for women’s football, Moroccan defender Nouhaila Benzina created history as the first player to compete in a hijab at a senior-level global tournament. Stepping onto the field against South Korea in Morocco’s second Women’s World Cup match, Benzina’s inspiring feat marks a significant step towards greater diversity and inclusion in the…
In the bustling city of Riyadh, a mesmerizing summer photography exhibition, aptly titled “The Beach,” has taken the art scene by storm. The masterminds behind this captivating display are two talented Saudi sisters, Hajar and Shatha. For the first time, they have collaborated to showcase a stunning collection of black and white images that offer…
Five years ago, Mayssa Jallad, the talented Lebanese singer-songwriter, found herself at a crossroads, torn between her passion for music and her love for urban research. Working tirelessly at an architectural firm in New York, she yearned to pursue both of her passions but felt constrained by the demands of her job. Faced with an…
