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Aspiring

Aspiring

Empowering aspiring women with inspiration, resources, and support to chase their dreams and create a life of purpose and fulfillment.

THE ELITE 100: Samah Khashoggi Reimagining Tradition: Blending Saudi Heritage with Contemporary Fashion
Samah Khashoggi, founder and designer of Samah Abayas, is transforming the traditional abaya by blending heritage with modern innovation. Growing up in a family that prized craftsmanship, Samah's creative journey reflects her passion for Saudi culture and design. Inspired by her mother’s embroidery and father’s architectural eye, she reimagined the abaya, even introducing unconventional materials…
THE ELITE 100: Marriam Najeeb Mossalli: Pioneering Luxury Consultancy and Fashion Leadership in Saudi Arabia
Marriam Najeeb Mossalli, founder of Niche Arabia, has become a leading force in Saudi Arabia’s luxury consultancy field. Since launching Niche Arabia in 2011, she has played a key role in elevating Saudi Arabia’s fashion industry on the global stage, specializing in luxury marketing within the Gulf Cooperation Council. Born in Sri Lanka and raised…
THE ELITE 100: Dr. Sana Sajan, a Multifaceted Leader Empowering Communities Through Art, Healthcare, and Education
Dr. Sana Sajan’s journey is a powerful example of how one individual can leverage various talents to inspire and support communities in need. Transitioning from medicine to art, she created the Art Lover International Festival (ALIF) to raise awareness for Thalassemia, inspired by her personal experiences at Latifa Hospital’s Thalassemia Centre. The exhibition, held at…
THE ELITE 100: Mona Kattan: Revolutionizing Beauty and Fragrance with Innovation and Empowerment
Mona Kattan, Founder of KAYALI and Co-Founder of Huda Beauty, is a powerhouse reshaping the beauty and fragrance industries. From her early passion for beauty pageants to becoming a trailblazer in fragrance, Mona’s journey is defined by resilience, creativity, and a commitment to empowering women. Mona’s beauty career began with the launch of a beauty…
THE ELITE 100: Chashmi Soni: Designing Impactful Spaces Across Borders
Chashmi Soni, Co-Founder and Design Director of Creative Lab Interiors in Dubai, has established herself as a visionary in interior design, creating spaces that seamlessly blend functionality with aesthetic appeal. With a career spanning from India to the UAE, Chashmi’s diverse portfolio includes everything from luxury residential interiors to innovative commercial spaces, healthcare facilities, and…
THE ELITE 100: Kariman Abuljadayel, Architect, Olympian, Guinness Word Record holder, co-founder of Saudi Rowing Federation
Kariman Abuljadayel is a Saudi Arabian Olympic athlete who made history at the 2016 Summer Olympics by competing in the women's 100-meter event. She became the first female sprinter to represent Saudi Arabia, and she did so while wearing what is considered the first Nike hijab outfit to be seen on the Olympic stage. This…
THE ELITE 100: Amnah Ajmal, a Visionary Leader Transforming Digital Payments and Financial Innovation
Amnah Ajmal is the Executive Vice President, Market Development, EEMEA at Mastercard, leading acceptance, acquiring, merchant relations, digital partnerships, fintech collaborations, strategy, and M&A across the region. Since joining Mastercard in 2015, she has driven market-shaping innovations in consumer and commercial payments, leveraging technology and partnerships to enhance digital experiences. Previously, she held leadership roles…
THE ELITE 100: Suraya AlShehry, a Visionary Creative Redefining Saudi Media and Art
Suraya AlShehry, an accomplished Saudi writer, journalist, award winning director, producer, and CEO of Suraya Productions.  A Legacy of Trailblazing Leadership in Saudi Journalism Suraya AlShehry, an accomplished Saudi writer, journalist, award winning director, producer, and CEO of Suraya Productions. Specializing in regional and local affairs, she has demonstrated a keen interest in political,…
THE ELITE 100: Nezha Alaoui: A Visionary Leader Driving Women’s Empowerment and Global Sustainability
Nezha Alaoui is a distinguished entrepreneur and global advocate for women's empowerment, celebrated for her exceptional leadership and influence in the realms of sustainability and social impact. As the CEO of Women CHOICE, a New York-based organization, she has led initiatives that closely collaborate with Fortune 500 companies, institutions, and governments to advance diversity and…