Aya Sasa, the entrepreneur and founder of Nay Perfumes, holding a beautifully crafted perfume bottle, showcasing her dedication to the art of perfumery. She stands confidently in Dubai, with a backdrop of modern skyscrapers, symbolizing her entrepreneurial journey in the dynamic city.

Aya Sasa: Crafting Fragrance and Entrepreneurial Success

In the bustling city of Dubai, where innovation and creativity thrive, one entrepreneur is leaving an indelible mark on the world of perfumery. Aya Sasa, known as the “Little Perfumer” and the founder of Nay Perfumes, is a rising star in the fragrance industry. With a unique blend of passion, creativity, and a deep connection to her roots, Aya’s journey from Damascus to Dubai has been nothing short of inspiring.

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Breaking Barriers: Rania Nashar, Saudi Arabia’s Pioneering CEO, Earns a Spot on Forbes’ 100 Most Powerful Women List for the Second Time

In a historic moment that reflects the evolving landscape of women in leadership roles, Rania Nashar, Saudi Arabia’s first female CEO, has once again secured her place on Forbes’ prestigious list of the 100 Most Powerful Women in the world. Her remarkable journey to becoming a global influencer and business trailblazer is a testament to…

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Saudi Arabia Takes the Lead in Digital Cooperation Organization (DCO)

In a significant development, Saudi Arabia has taken a leadership role in the Digital Cooperation Organization (DCO) as it was elected its president during the organization’s inaugural meeting. Additionally, Deemah Alyahya, a Saudi national, has been appointed as the first secretary-general of the DCO. This marks a critical milestone in Saudi Arabia’s commitment to fostering…

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BNP Paribas Appoints Reema Al-Asmari as Head of Territory for Saudi Arabia

French banking giant BNP Paribas has made a significant move to strengthen its corporate and investment banking (CIB) presence in Saudi Arabia by appointing Reema Al-Asmari as the Head of Territory for the Kingdom. In this role, Al-Asmari will oversee BNP Paribas’ national commercial strategy, with a specific focus on enhancing relationships with strategic clients,…

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