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Renowned French label Jean-Paul Gaultier is all set to launch its new women’s fragrance, “Gaultier Divine,” next month, and they have chosen the talented actress Yara Shahidi as the face of their campaign. Part-Middle Eastern, Shahidi has made her mark in Hollywood and beyond, and she is known for her activism and support for important…
In a groundbreaking moment for the fashion world, Saudi designer Mohammed Ashi, the founder of Paris-based label Ashi Studio, made his mark on the official Haute Couture calendar in Paris. He became the first designer from the Gulf region to join the ranks of esteemed couture designers featured at the event. The highly anticipated show,…
The sixth annual Ziryab Fashion Show illuminated the heart of London, providing a captivating showcase for talented Arab designers from across the globe. Organized by the UK-based Women’s Growth and Success Foundation (WGSF), the two-day event is part of their mission to support and empower women in business by staging themed and focused gatherings.The prestigious…
Saudi fashion is emerging as a lucrative investment opportunity, with the potential to significantly impact the country’s economy. Honayda Serafi, the founder and creative director of the fashion brand Honayda, presented the thriving Saudi fashion industry at the BMG Economic Forum held at the London Stock Exchange. The sector currently employs 200,000 people and contributes…
The Saudi Fashion Commission recently hosted a glamorous cocktail party in Paris, marking the commencement of a prestigious showcase featuring jewelry and couture labels from the Kingdom. The event, taking place from July 3 to 5, is being held at the historical mansion of Artcurial, the renowned Paris auction house located in the heart of…
In the fast-paced world of fashion and online retail, SHEIN has ventured into uncharted territory with its groundbreaking reality show, “SHEIN Travel Diaries.” Collaborating with Rotana Media Group, the Saudi Tourism Authority, and Warner Bros. Discovery, SHEIN takes viewers on an unforgettable journey through the enchanting landscapes and rich cultural heritage of Saudi Arabia. The…
