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The Kingdom of Saudi Arabia’s fashion scene has witnessed a captivating transformation as lavender hues and floral aesthetics take center stage. In a fashion-forward movement, Vogue Arabia introduces a new era of opulence and creativity, showcasing the enchanting synergy between Saudi designers and top models. As high fashion embraces the lavender trend, let’s explore the remarkable custom creations that illuminate the pages of this iconic magazine.April by Noura Alsaif: Pastels and FloralsRiyadh-based label April by Noura Alsaif, recognized for its pastel color palette and floral motifs, weaves its feminine charm onto the fashion canvas. Since its inception in 2016, the label has dressed prominent figures like Ajwa Al Joudi and Zena Louay. Alsaif, drawing inspiration from the breathtaking lavender flowers that grace Saudi deserts, captivates with her commitment to sustainable fabrics. With a passion for floral elegance, she paints a mesmerizing picture of opulence.Yousef Akbar: Defying Conventions with EmotionYousef Akbar, based between Sydney and Jeddah, disrupts norms with his innovative cutting and construction techniques. His designs reflect emotions inspired by diverse themes. For Akbar, draping is the genesis of his creative journey, allowing him to translate emotions into designs. One such design emerged from a dream, where he soared over Saudi Arabia’s regions, feeling freedom and joy. This ethereal experience birthed a dress that encapsulates the beauty of his homeland.Honayda Serafi: Exquisite Tuxedos and KaftansHonayda Serafi, renowned for her signature tuxedos, power suits, and kaftan dresses, graces the fashion world with her distinctive creations. Having adorned the likes of Naomi Campbell and Shay Mitchell, Serafi’s work embodies elegance and artistry. Her bespoke designs are not just dresses; they are stories waiting to be told. Drawing inspiration from Saudi Arabia’s lavender fields, Serafi’s designs feature unique prints that capture the essence of the Kingdom.Lurline: Mysterious FemininityLurline, the brainchild of sisters Sarah and Siham Albinali, strikes a balance between mystery and femininity. With a penchant for dark and gothic elements, Lurline takes inspiration from spring’s rolling fields. Embracing sustainability, the label repurposes couture fabric from previous collections, breathing new life into its designs. The result is a collection that exudes the charm of lavender fields under the night sky.Atelier Hekayat: Demi Couture with a Touch of HistoryAtelier Hekayat, a demi couture label by Alia and Abeer Oraif, infuses art, history, and love into its designs. Their collaboration with Film AlUla and the British Fashion Council resulted in a masterpiece that pays homage to the ancient city of AlUla. By upcycling tulle and dyeing it with desert sands, Atelier Hekayat’s creation is a testament to their dedication to craftsmanship and innovation.Mashael Al Faris: Modest EleganceMashael Al Faris embraces the rich culture of Saudi Arabia in her designs, blending modesty with elegance. Crafted with sustainable fibers and recycled materials, her gowns showcase her commitment to quality and authenticity. With a customer list that includes Farida Khelfa and Mahlagha Jaberi, Al Faris’s designs epitomize modern Saudi style.Loodyana: Tradition Meets ModernityLoodyana, established by Abeer and Kholoud Al Hakbani, encapsulates modern Arabian femininity while honoring tradition. Their signature 3D embroidery adds depth to their designs, creating luxurious pieces that reflect the essence of Saudi Arabia’s landscapes.Kaf by Kaf: Avant-Garde VisionKawthar Alhoraish of Kaf by Kaf is a trailblazer in the Saudi fashion industry. With avant-garde pieces worn by daring women, she combines bold hues and artistic designs. Alhoraish’s creation is a burst of lavender, celebrating the beauty of Saudi Arabia’s landscapes.Raghad Alblaihed: Timeless ExcellenceRaghad Alblaihed, known for impeccable tailoring and elegance, weaves her mastery into each piece. Incorporating purple tulle fabric, she creates a dress with dense folds and layers, showcasing her skill in creating enduring sartorial pieces.ArAm by Arwa Alammari: Nature’s SymphonyArwa Alammari’s creation is a celebration of Saudi Arabia’s unique lavender species. With a focus on slow fashion and localized production, her designs reflect the harmony between nature and fashion.As Vogue Arabia unfolds a new chapter in high fashion, the collaboration between Saudi designers and top models paints a portrait of luxury, innovation, and cultural pride. With each custom lavender creation, a unique story emerges, celebrating the beauty and diversity of Saudi Arabia’s fashion landscape.
