In the heart of Jordan’s banking and finance sector, Nadia Al Saeed has emerged as a trailblazing figure, earning recognition as an influential woman in the Middle East. As the CEO of Bank al Etihad, the third-largest bank in Jordan by total assets, Nadia Al Saeed’s remarkable journey and transformative leadership have left an indelible mark on the industry. This article delves into the inspiring story of Nadia Al Saeed, her pivotal role in shaping Bank al Etihad’s success, and her commitment to fostering female economic participation through initiatives like Shorouq.
A Visionary CEO:
Nadia Al Saeed took the helm as CEO of Bank al Etihad in 2008, embarking on a journey that would redefine the bank’s trajectory. Over the years, her visionary leadership has played a pivotal role in the institution’s growth and evolution. Bank al Etihad, under her guidance, has witnessed a phenomenal expansion, with assets growing more than fourfold on a consolidated basis, reaching an impressive $6.4 billion in 2019. This remarkable growth attests to Nadia Al Saeed’s strategic acumen and ability to navigate the complexities of the banking sector.
Championing Female Economic Participation:
One of Nadia Al Saeed’s most impactful initiatives has been the launch of the bank’s women’s market program, Shorouq. This program embodies her dedication to fostering female economic participation in Jordan. Shorouq is more than just a financial initiative; it is a testament to Nadia’s commitment to empowering women and promoting their active involvement in the country’s economic landscape. Through Shorouq, Bank al Etihad provides tailored financial solutions and support to women entrepreneurs, facilitating their access to capital and resources.
A Multifaceted Leader:
Nadia Al Saeed’s influence extends beyond the realm of banking and finance. She has held several prestigious titles, including that of Jordan’s Information and Communications Technology Minister in 2004. Her multifaceted career underscores her versatility as a leader capable of driving change across diverse sectors. Nadia’s contributions to technology and communication further exemplify her dedication to advancing Jordan’s position on the global stage.
Forbes Middle East Recognition:
Nadia Al Saeed’s exceptional leadership and contributions to the business world have not gone unnoticed. She earned a well-deserved place on Forbes Middle East’s list of The Middle East’s Power Businesswomen in 2021, securing the 34th position. This recognition reflects her significant impact and influence in the Middle Eastern business landscape.
Inspiration for Aspiring Leaders:
Nadia Al Saeed’s journey from CEO to influential leader and minister is an inspiring narrative of resilience, vision, and dedication. Her success story serves as a source of motivation for aspiring leaders, particularly women, in the male-dominated fields of banking and finance. She has shattered glass ceilings and demonstrated that with determination and innovation, barriers can be overcome.
Conclusion:
Nadia Al Saeed’s legacy as the CEO of Bank al Etihad is a testament to her exceptional leadership qualities and transformative vision. Her ability to steer the bank to unprecedented heights and champion female economic participation through initiatives like Shorouq exemplifies her commitment to creating a more inclusive and prosperous Jordan. Nadia’s influence extends beyond the banking sector, and her contributions to technology and governance underscore her versatility as a leader.
As a prominent figure in the Middle Eastern business landscape, Nadia Al Saeed continues to shape the future of banking and finance in Jordan. Her achievements, accolades, and enduring commitment to positive change highlight the immense impact that visionary leaders can have on their organizations and societies at large. Nadia Al Saeed remains an inspiring beacon of leadership and empowerment in the Middle East and beyond.
