Saudi Arabia’s private sector growth is witnessing a significant transformation, with small and medium enterprises (SMEs) leading the way, many of which are increasingly being led by women. The Kingdom’s vision for economic and social reforms, including Vision 2030, has provided funding and opportunities for women, resulting in a surge of female entrepreneurs driving the…
Yasmine Idriss, a Saudi woman, has embarked on an extraordinary journey to bike around Iceland’s Ring Road, a nearly 1,400 km road encircling the country. Inspired by a dream, Yasmine saw herself surrounded by breathtaking landscapes in Iceland, and now she’s determined to turn that vision into reality.As the first Arab and Saudi woman attempting…
Saudi Arabia’s commitment to empowering women and promoting their participation in the country’s economic development was highlighted by Iman bint Habas Al-Mutairi, Deputy Minister of Commerce and CEO of the National Competitiveness Center. Her remarks were made during the “Equal and inclusive representation of women in decision-making systems” event, organized by the permanent mission of…
Saudi fashion is emerging as a lucrative investment opportunity, with the potential to significantly impact the country’s economy. Honayda Serafi, the founder and creative director of the fashion brand Honayda, presented the thriving Saudi fashion industry at the BMG Economic Forum held at the London Stock Exchange. The sector currently employs 200,000 people and contributes…
The Saudi Fashion Commission recently hosted a glamorous cocktail party in Paris, marking the commencement of a prestigious showcase featuring jewelry and couture labels from the Kingdom. The event, taking place from July 3 to 5, is being held at the historical mansion of Artcurial, the renowned Paris auction house located in the heart of…
In the fast-paced world of fashion and online retail, SHEIN has ventured into uncharted territory with its groundbreaking reality show, “SHEIN Travel Diaries.” Collaborating with Rotana Media Group, the Saudi Tourism Authority, and Warner Bros. Discovery, SHEIN takes viewers on an unforgettable journey through the enchanting landscapes and rich cultural heritage of Saudi Arabia. The…
