Shelina Jokhiya, born in Kent, England, and a longtime resident of Dubai since 2005, has not only made a successful mark in professional organizing but has also crafted a significant impact on individuals seeking solace in decluttered spaces. From a young age, Shelina displayed a unique talent for organizing, meticulously arranging cassette tapes, CDs, DVDs, and a collection of Madonna memorabilia. Despite her early passion for tidiness and order, her journey towards a career in decluttering wasn’t an initially encouraged path, with academic pursuits leading her to study law instead.
Following her education in law, Shelina started on a successful career as a solicitor, working with renowned companies such as Bertelsmann and Emirates. Yet, within the corporate corridors and legal briefs, she wanted to try a different vocation, urging her to chart a new course aligned with what she truly wanted to do.
In 2013, the culmination of years of introspection and aspiration took form with the founding of DeCluttr Me. This marked a pivotal moment, not just in Shelina’s life, but in the professional organizing industry in the Middle East. DeCluttr Me stood as a representation of the region’s first licensed, professional organizing service.
Her journey from legal practice to the creative world of professional organizing wasn’t merely a shift in her career; it was an embodiment of the belief that life’s true fulfillment lies in pursuing what ignites a sense of purpose within us. The start of DeCluttr Me showed her dedication to helping others declutter and streamline their lives for the better. Shelina had found her calling and was ready to lead others on a transformative journey to a clutter-free, harmonious existence.
DeCluttr Me stands out not only for its efficient and practical organizing services but also for the empathetic approach exhibited by Shelina. She comprehends the emotional toll clutter can have on one’s mental health, prompting a deep understanding of the impact of organizational solutions on overall well-being. The services offered by DeCluttr Me, ranging from Bronze to Platinum packages, along with specialized services like Wardrobe Shopping and Virtual Organizing, are tailored to cater to a diverse clientele. It makes organizational assistance accessible to all.
In an effort to reach a broader audience and share her expertise, Shelina launched the highly successful Get Organised with DeCluttr Me podcast in 2018, an inspiring show in the Middle East focusing on decluttering and organizing. The podcast has garnered a substantial following, a proof that shows the need for practical advice and support in managing physical and digital clutter.
Expanding her reach further, Shelina penned her first book, “Can You Find it in Five Seconds?” The book is a comprehensive guide offering practical strategies to cultivate habits that promote long-term tidiness. It delves into the diverse types of clutter, addressing both physical and digital disorganization.
Shelina’s approach, while simple, proves incredibly effective in restoring order even within the most chaotic of homes. Beginning with an exploration of diverse clutter types and effective strategies to address them, the book provides readers with an actionable roadmap to reclaim their living spaces.
“Can You Find it in Five Seconds?” delves into the profound connection between decluttering and mental health and well-being. It explores the notion that disorder, whether physical or digital, amplifies stress levels. Conversely, by arranging our belongings systematically, ensuring quick retrieval within a mere five seconds, we unlock the key to a serene, motivated, and productive lifestyle. Shelina’s book is an inspiring guide, leading the path towards a harmonious existence with oneself and other aspects around us.
As DeCluttr Me approaches its remarkable decade in business, Shelina’s perseverance in meeting the escalating demand for decluttering services are evident. Beyond the surface of tidying up physical spaces, she acknowledges that clutter can be symbolic of internal struggles and mental health challenges. Guiding clients through life transitions, such as divorce or bereavement, Shelina recognizes that the journey of decluttering often marks the first step towards rebuilding a fulfilling life.
Her story exemplifies what aligning personal vision with a purpose-driven mission can do to impact others. It brings light to the potential of organization, offering solutions to the chaos that often engulfs our lives. She emphasizes that clutter isn’t limited to physical spaces; it deeply affects our minds and emotions. And so, Shelina, with her empathetic approach, delves into the psychological dimensions of organization, recognizing that a clutter-free environment nurtures a clutter-free mind.
The reverberations of Shelina’s efforts resonate through the lives she touches. Guided by her expertise, clients experience a fundamental shift in their daily lives. Beyond neat closets and orderly desks, they find serenity, clarity, and renewed focus. This, in turn, fosters increased productivity and a heightened sense of purpose. Shelina’s impact extends beyond tidying up spaces; it lies in encouraging individuals to embrace a more harmonious and intentional way of life.
