The fashion industry is renowned for its perpetual transformation, and within this dynamic world, Souha Dayeh, a creative entrepreneur, stands as the driving force behind the esteemed brand, SCHANTAA BAGS GERMANY.
Originating from Syria, a place rich in history and culture, the devastating effects of war pushed her to look for new opportunities. She moved to Germany, inspired by family stories of success in education and work, where she would find a world of new possibilities. Her path to her current position is an inspiring tale of unwavering dedication, passion, and resilience.
SCHANTAA: Where Fashion Meets Art
Founded in 2018 in Düsseldorf, Germany, this brand is an embodiment of artistry and modernity, where unmatched craftsmanship seamlessly merges with timeless elegance. Souha’s journey commenced with a degree in French Literature in 2001, leading her into the world of beauty training and mentoring. From there, her exploration of the fashion industry began.
The inception of her online store, “SCHANTAA,” introduced a range of casual, vintage, and elegant bags and accessories. Souha’s penchant for design also gave birth to her own handcrafted and customized “SOUHA DAYEH” designs for bags, accessories, and home decorations.
A Seamless Transition from Painting to Fashion
With a solid foundation in painting and a deep appreciation for elegance, Souha effortlessly channeled her artistic talents into the realm of fashion. Her expertise primarily focuses on designing elegant evening wear, where creativity harmoniously converges with a profound understanding of style.
The Mindset to Face Adversities
Souha embodies the values of diligence, adaptability, and unwavering determination. Her journey demonstrates that even in the face of the most challenging situations, there is always a way forward for those who are determined and adaptable.
A Voice of Empowerment
Beyond her consulting and styling endeavors, Souha is an influencer and content creator in the fields of fashion, etiquette, and women’s empowerment. She actively engages with her audience on social media, leveraging its potential to propagate messages of body positivity, self-expression, and the celebration of individuality. Souha meticulously curates content that informs, inspires, and underscores the value of diversity.
Championing Women
As a dedicated female entrepreneur herself, Souha Dayeh is firmly committed to empowering women in both their personal and professional lives. Her mission revolves around dispelling myths, promoting entrepreneurship, and creating a pathway for women to achieve success. Souha actively collaborates with women-led enterprises, provides guidance to emerging female professionals, and shares inspirational success stories.
Thriving in Düsseldorf, Inspiring Globally
Düsseldorf, Germany, not only became Souha’s home but also the fertile ground for her growth. She envisions a future where she can continue to inspire and empower individuals. Souha’s journey serves as a wellspring of inspiration for those on the brink of transformation, reflecting qualities of tenacity, passion, and an unwavering commitment to pursuing one’s dreams.
