A professional portrait of Asil Attar, a prominent figure in the fashion and retail industry. She exudes confidence and professionalism, reflecting her 28 years of experience in the field. As CEO of LEAD Associates Ltd. and Damas Jewellery LLC, Asil is known for her leadership and innovation in the fashion world. Her dedication to empowering women and promoting ethical business practices is evident in her career. Asil Attar's story is an inspiration to women in the Middle East and beyond.

The Inspiring Journey of Asil Attar in Retail and Beyond

Asil Attar is a remarkable woman in the fashion and retail world, with over 28 years of experience. She’s the CEO of LEAD Associates Ltd., a global fashion, brand, and retail consulting firm founded in London in 2013. LEAD Associates helps various businesses, from small startups to major fashion companies.

In addition to her role at LEAD Associates, Asil Attar is also the CEO of Damas Jewellery LLC. Damas Jewellery was the first company to bring famous global brands to the Middle East. They have a portfolio of luxury brands like Graff, Roberto Coin, and Mikimoto.

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