The idea of starting a business at midlife is gaining acceptance across the Middle East. Women who once prioritized family or worked in traditional careers are using their experience to create businesses that are sustainable, local, and personally meaningful. In Jordan, women like Lina Khalifeh, founder of SheFighter, are launching platforms with social impact. In…
Women with significant wealth in the Middle East are taking more control over how their money is managed and invested. Whether they inherited family wealth or built it through business, they are making decisions rooted in caution, stability, and values. Financial advisors in Dubai and Riyadh report that high-net-worth women often prefer portfolios that emphasize…
Lima Farran is not just a marketing maven, but a visionary leader driving innovation at the intersection of data, storytelling, and social impact. As the founder and CEO of Vittoria Global and Vittoria Buzz, she has revolutionized the marketing industry with a 360-degree approach that fosters genuine engagement and sustainable growth for brands. Lima’s pioneering…
In recent years, women entrepreneurs in the Middle East have been making waves, breaking standards, and reshaping the business world. Historically, the region has faced significant challenges related to gender equality, but today, a transformation is underway. Women are emerging as key players in the economic growth of countries across the Middle East, and their…
Dr. Nashwa Al Ruwaini is a media producer, entrepreneur, and philanthropist whose influence extends across the Arab world and beyond. As the CEO and Board Member of Pyramedia Group, she has played a pivotal role in transforming the Arab media landscape, pioneering innovative productions that celebrate and preserve the region’s cultural heritage. Her contributions to…
The food and beauty industries play an essential role in everyday life, providing people with both nourishment and self-care. Restaurants introduce new flavors, refine traditional cuisines, and create dining experiences that go beyond just a meal. In the beauty sector, salons and spas offer services that enhance confidence and well-being, catering to personal style and…
