Across the Gulf, companies are rethinking workplace policies to better support women’s professional lives. This shift is being driven by both demographic changes and economic goals, as countries aim to increase female participation in the workforce. Saudi Arabia, under Vision 2030, has increased female labor force participation from 17% in 2016 to over 36% in…
The real estate sector in the Middle East, particularly in the UAE, is seeing a growing push toward greater inclusion and representation of women. As more women enter and advance within the industry, conversations around leadership, mentorship, and equity are gaining ground. This shift is being driven not only by policy and market needs, but…
Lima Farran is not just a marketing maven, but a visionary leader driving innovation at the intersection of data, storytelling, and social impact. As the founder and CEO of Vittoria Global and Vittoria Buzz, she has revolutionized the marketing industry with a 360-degree approach that fosters genuine engagement and sustainable growth for brands. Lima’s pioneering…
For millions of working women and entrepreneurs, the true cost of doing business isn’t measured solely in dollars and cents — it’s also counted in hours spent arranging daycare, juggling nap schedules, or making difficult choices between scaling a company and staying home with a child. In both developed and emerging economies, the cost and…
For too long business leadership has long been associated with boardrooms, power suits, and 70-hour workweeks. Right now, a new generation of women is rewriting the rules — often with a toddler on one hip and a laptop balanced on the other. These are the Mom CEOs Under 40, a rising cohort of entrepreneurial mothers…
In recent years, women entrepreneurs in the Middle East have been making waves, breaking standards, and reshaping the business world. Historically, the region has faced significant challenges related to gender equality, but today, a transformation is underway. Women are emerging as key players in the economic growth of countries across the Middle East, and their…
