Tag: Marketing

Nour Aridi: Driving Success in the Evolution of GCC Tourism Marketing

The tourism and destination marketing industry is experiencing unprecedented growth and transformation. With globalization opening up new travel opportunities and advancements in technology reshaping consumer behavior, businesses in this sector face both challenges and opportunities unlike ever before. The Gulf Cooperation Council (GCC) region has emerged as a focal point for tourism development, boasting a…

ByWomenpreneur Middle East StaffApril 21, 2024

Business Entrepreneur

Empowering Change: Sana Choyakh’s Leadership in Sales, Marketing, and Empowerment

Sana Choyakh, a seasoned professional in sales, marketing, and management, boasts a remarkable 22-year international track record in senior leadership roles. With a wealth of experience, Sana has become a driving force behind shaping and executing data-powered growth initiatives and orchestrating impactful business transformations. Her expertise spans both Business-to-Business and Business-to-Consumer realms, showcasing her versatility…

ByWomenpreneur StaffJanuary 18, 2024

Entrepreneur

Branding 101: Why Startups Need to Build Their Identity from the Ground Up

Neglecting your brand in the early stages can be a costly mistake. Just like a sturdy foundation is crucial for building a towering skyscraper, a robust brand identity is the bedrock for a startup's long-term success. In this article, we a going to dispels the myth that branding is only for established companies. It throws…

ByWomenpreneur StaffJanuary 15, 2024