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In the realm of fine jewelry, Maveroc, a homegrown brand based in the UAE, has quickly risen to prominence since its successful launch earlier this year. With a commitment to versatility and innovation, Maveroc recently embarked on its first-ever collaboration, teaming up with the accomplished content creator and friend of the house, Dana Malhas. This limited edition capsule collection, a testament to their creative synergy, brings forth a blend of Maveroc’s distinctive designs and Dana Malhas’ unique vision.
Available for purchase starting December 7, the collection introduces two captivating reversible chokers and a pair of exquisite three-line Ménage à Trois chokers, hailing from the Whatever collection, which initially captured Malhas’ attention. This special collaboration ensures that the pieces can be worn with equal grace from both sides, embodying the essence of Maveroc’s adaptability and modernity.Creative director Rita Chraibi, the driving force behind Maveroc, speaks glowingly of the partnership, emphasizing Dana’s embodiment of the Maveroc spirit: “Dana is renowned for her trendy and elegant style, she represents what Maveroc is all about, a bold, avant-garde, and unexpected approach to style and jewelry rooted in sophisticated simplicity. Dana is a Maveroc woman in all regards.”In close collaboration with Rita Chraibi, Dana Malhas co-designed two new Ménage à Trois chokers, meticulously crafted to complement the existing Ménage à Trois rings from the brand. The first choker exudes a vivacious burst of colors, capturing the vibrancy of Dana’s personal style.
The other presents a timeless fusion of diamonds and emeralds set in yellow gold, epitomizing elegance and sophistication. For those who relish coordinated jewelry ensembles, the collection offers a limited-edition ear stack that beautifully harmonizes with the chokers.Dana Malhas eloquently sums up her connection to the collection, stating, “The collection reflects me and who I am very well. It represents me in the most accurate way. Someone who loves colors, femininity, and elegance at the same time. Someone who loves versatile pieces that can be styled in different ways and at different times.”The Maveroc x Dana Malhas collaboration showcases the power of artistic synergy, resulting in a collection that seamlessly marries Dana’s vivacious style with Maveroc’s commitment to contemporary sophistication.
The pieces are a testament to the boundless possibilities when creativity and craftsmanship converge.As of December 7, the limited-edition Maveroc x Dana Malhas collection is available for purchase on Maveroc.com. Furthermore, this exquisite collection will be featured in a pop-up event at Le Guépard on December 9, allowing enthusiasts and connoisseurs of fine jewelry to experience its allure firsthand.In a world where creativity knows no bounds, this collaboration between Maveroc and Dana Malhas stands as a testament to the enduring allure of fine jewelry, where innovation and elegance unite to create something truly exceptional.
