Egyptian model and actor Tara Emad is making waves with her packed schedule of red carpet and dinner appearances. Amidst the glitz and glamour of the event, Emad has another reason to celebrate – she has just been announced as Chanel’s first Middle East brand ambassador for fragrances and beauty. The news comes as a significant milestone for Emad, who sees this opportunity as a chance to represent her country and all Arab women seeking greater visibility in the global eye.Expressing her gratitude for the prestigious role, Emad shared her excitement with Vogue Arabia, acknowledging the broader significance of her appointment. “I don’t only represent myself, I represent my country and every girl and woman that seeks Arab representation in the global eye,” she stated. This recognition by Chanel speaks volumes about the growing influence and prominence of Arab beauty and talent on the international stage.Over the past few years, the 30-year-old actor and model has emerged as a sartorial force with a modern and cool-girl persona. Her public wardrobe often features stunning Chanel pieces that perfectly complement her style. At this year’s Cannes Film Festival, Emad made a bold fashion statement, embracing the refreshing trend of shorts on the red carpet. She donned black separates from Chanel, featuring a cardigan-style knitted top and thigh-length sequined shorts, paired with sparkling calf-high boots and a mini Chanel bag.Emad’s relationship with the iconic fashion house began as a friend of the brand, attending several Chanel fashion shows and participating in a Chanel Beauty Global activation. Her close association with Chanel has now culminated in her becoming the brand’s Middle East ambassador – a well-deserved role given her exquisite long hair and radiant skin, among other attributes.As Chanel’s Middle East ambassador, Emad is expected to represent the brand and Arab beauty on a global scale through various campaigns and product launches. Her unique voice and striking presence will undoubtedly bring a fresh perspective and a broader audience to Chanel’s brand initiatives.With this appointment, Emad joins the ranks of other influential global brand ambassadors who have made significant contributions to the fashion and beauty industry. Her representation of Arab beauty and culture on such a prestigious platform signifies a step forward towards greater inclusivity and diversity in the fashion world.As Emad’s journey with Chanel unfolds, fans and followers can look forward to witnessing her grace and charm shine brightly on the global stage. Through her work with the brand, Emad aims to break barriers and inspire young Arab women to dream big and believe in their potential to make a lasting impact on the world.In the coming months, the world will be eagerly watching as Tara Emad makes her mark as Chanel’s first Middle East brand ambassador. Her presence will undoubtedly serve as a powerful reminder that beauty knows no boundaries and that representation matters. Through this groundbreaking partnership, Chanel takes a significant step towards embracing and celebrating the diversity of beauty, empowering women from all backgrounds to feel seen, acknowledged, and cherished.
July 27, 2025
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